Color Of The Year 2025 Behr 2024. Behr's 2025 color of the year pick is rumors, a grounded, earthy shade of red that is subtly sophisticated—and primed to fit into many of today’s top decor styles. With the color of the year season in full swing, the latest paint brand to announce its standout hue for 2025 is behr, revealing rumors, a rich and warming ruby red.

Rumors, a deep and dynamic ruby red that empowers. Whether you’re a maximalist or a minimalist decor lover, here’s how to use.